What We Do

Mental Performance Coaching


Our empowering and passionate work with athletes, performers, coaches, military personnel, and business leaders focuses on sustainable high performance and positive well-being. We specialize in helping individuals develop the cognitive skills to master the mental aspects of performance.

Team consulting


Our Mental Performance training is designed to help teams stay focused, respond consistently, and perform their best in stressful, high-stakes environments. We focus on strengthening teams by working together to identify blocks, break through barriers, and enhance performance.

counselling


We provide supportive, non-judgemental counselling to individuals looking to live their healthiest, most vibrant lives. Our work together focuses on equipping you with the skills needed to manage mental health concerns, cope with life stressors, and maintain an enjoyable, balanced life.

Our guiding principles

Building Trust


Share authentically. Assume positive intent. Cultivate healthy relationships.

Self Awareness


Take time. Be curious. Reflect. Embrace change. Visualize growth.

Personal accountability


Honesty. Courage. Motivation. Take responsibility. Forward action.

hard work


Commitment. Dedication. Maximum effort.

At Mindset we prioritize holistic health as the foundation of wellness and high performance. We believe in an ongoing process of self-awareness, reflection, and growth through our guiding principles.

We work with you to identify and manage stress and unhelpful patterns unique to high performance environments, and provide you with the mental skills and tools to be, feel, and perform your best.

  • Founder, MSW, RSW, MPC

    As a Mental Performance Coach with a Master in Social Work (MSW, RSW) and a minor in psychology, Annie has a complex understanding of the psychological and social factors that influence mental health, wellness, and performance. Annie is an invited member of the Phi Alpha Honor Society at the University of Toronto, which recognizes excellence in scholarship and achievement in Social Work.

    With over 10 years of experience providing mental health services, Annie has worked in a variety of settings, including: schools, primary care, private practice, military operations, athletics, & sport organizations.

    As an experienced athlete, coach, and retired member of the Canadian Armed Forces, Annie has a genuine passion for supporting and championing individuals and teams in their pursuit of excellence and achievement.

  • Consultant

    Melissa Kimber, PhD, MSW, RSW, is a Hamilton-based Sport Performance Coach, as well as a Registered Social Worker and Psychotherapist, who has worked in the child & youth mental health field for just over 10 years. Melissa completed a PhD in Health Research Methodology and works full-time as an Assistant Professor within the Department of Psychiatry and Behavioural Neurosciences within the Offord Centre for Child Studies at McMaster University. As a longtime runner, hockey player, & soccer player, Melissa is keen to work with female athletes between the ages of 7-17 who want to ‘master’ their mind & emotions to maximize their sport performance & enjoyment. In her down time, Melissa enjoys running, playing soccer and hockey, and hanging out with her niece and nephews. Melissa and her husband, Scott, love to travel and have the goal of seeing a game at every NHL, NBA, and NFL arena!

FAQ

  • Just as a strength and conditioning coach helps enhance an athlete’s power, speed, and agility, mental performance coaches help enhance the mental aspects needed to realign thoughts, motivations, & actions, in order to reach peak performance and positive well-being.

    Having a mental performance plan is as important as having a weight training plan or nutrition plan.

  • Counselling is the process of managing mental health concerns and coping with life stressors through awareness, skill building, and personal development.

    Mental Performance Coaching has a strong focus on gaining the skills to improve toughness, resilience, and performance in high-stakes, high-consequence environments.

  • Mindset is unique, all of our Mental Performance Coaches are also Registered Social Workers (MSW, RSW). Most insurance companies offer coverage for service providers with these credentials.

  • We’re happy to provide a free consultation to learn about your specific goals, and point you in the right direction.